I am a part-time Chief Marketing Officer (CMO) and Consultant who delivers value by:
Authoring brand vision, mission, voice and tone.Producing digital content that breaks through the clutter.Executing marketing campaigns that drive sales and awareness.Designing sales and marketing materials that pop.Securing strategic partnerships that increase your brand’s exposure.Planning events that excite and put your product in the hands of your target audience.
I started my career in a television newsroom and went on to work as a digital marketing executive for multiple corporate brands. My experience includes 15 years in Brand Management, Marketing, Digital Marketing, and Events. Ask me about my track record on every side of the marketing industry: on the brand side including eRetail, luxury and entertainment, on the agency side including media buying and planning and content production, and on the publishing side including NBC Universal and Out Magazine. I have a deep passion for creativity, storytelling and elevating brands through digital media.
Ivy league educated, Cornell University Engineering, MBA from New York University, Master of Science in Broadcast Journalism,
Innovative mindset that will push boundaries to deliver unique content and value in a crowded market, while adhering to brand voice, and
Exceptional communication skills, with the ability to adapt communication to multiple audiences.
Proven experience in:
Commercial businesses both with eRetail and brick & mortar operations.
Ideation, production and distribution of compelling and creative content, including building and running an in-house content studio.
Amplifying brands through organic search, paid marketing and publisher partnerships.
Mastery of:
Digital advertising, products and tech, particularly in the beauty, retail and luxury sectors.
Digital media, including all types of content, social media, websites and mobile applications.
Marketing campaign execution across multiple platforms: online, event, email, outdoor, print, influencer, content and charitable partnerships.
Clients: “We don’t have the budget for full-time chief marketing officer (CMO) or VP or marketing.”Proven, battle-tested and agile marketing support, at a fraction of the cost.
Clients: “We don’t want to make a long-term commitment.”Flexible hours and short contracts available.
Clients: “We don’t need someone all year round.”Bring in expert marketing support when you need it.
